Maslow’s hierarchy of needs for hiring

Maslow’s law has been around for a while now and it most definitively defines the motivation a consumer has while purchasing a product, it's being used very effectively by brands to align their marketing.

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Should I learn to code as a non-tech. founder ?

I have been asked this umpteen times, as a non-tech founder should I learn to code? My answer is both yes and no. This question also comes a lot from product managers who cannot code.

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Communicate effectively with your software development team

Your ability to communicate could be the only difference between a software that achieves its objectives and one that does not.

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Get better conversions by AMP optimising your website

Since November 2016, more internet users around the world are accessing internet using mobile devices than from desktops and laptops. According to internet monitoring agency StatCounter, the combined traffic from mobile and tablet devices.

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Top 5 Augmented Reality learning apps that your kids will love

Augmented Reality, through visualization and interaction, provides an immersive learning which will not only benefit children with learning difficulties but will help students in understanding the complex information in any subject in an easy way increasing engagement.

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Framework to build an MVP (Minimum Viable Product)

Everyone has an idea, but getting started is the most confusing of all, because you are trying to optimize too many variables around your idea. Here I will share with you a simple framework to get started with your product on a shoestring budget and a very quick turnaround time.

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Augmented Reality : Redefining how people shop online

Augmented Reality can enable E-commerce stores pull crowds. It can be the differentiator in converting visitors to buyers. AR is soon graduating from being the new cool kid on the block to adding some real values to businesses.

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Track Your Metrics : Changing the way social programs are tracked and financed

‘Track Your Metrics – TYM’ is a product by Outline India that consists of an all – in – one web based platform and android application. It is a data collection app which helps in formulating goal oriented surveys.

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Augmented Reality : Disrupting real estate industry to drive sales

Augmented reality is still a relatively newer technology in real estate industry. It is one area where AR can be particularly useful. Developers and real estate agents can benefit from the usage of AR in generating sales, engaging customers and architecting homes better.

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Augmented Reality can give you an edge in the battlefield

Augmented Reality has been researched for military usage since a long time now. There are some very interesting application of AR in military. It can help not only in better planning in a battlefield, it can also help in better vision and awareness.

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How to build more engaging games using Augmented Reality?

Game developers have been the earliest adopters of Augmented Reality technology. Gaming industry is very competitive, which calls for constantly developing new games, techniques and methodologies to capture the attention of users.

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How Augmented Reality is enabling better experiences for patients and doctors in Healthcare industry?

Use of technology in medicine and healthcare is a natural extension of technology boom. With augmented reality technology doctors can show simulation of a patient’s vision, can demonstrate live surgeries to students and can diagnose patients health in real-time.

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Augmented Reality : Future of Learning and Education

What is education if it can not help develop imagination and curiosity in a student. AR helps bridge this gap that our current education system has brought in where innovativeness takes a back seat for better grades.

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People Lend: Uses technology to engineer deals between borrowers and lenders

People Lend is a peer-to-peer lending platform that brings verified borrowers and investors on one platform. Borrowers raise loan requests which interested investors fulfill, returns are directly passed on to investors.

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Mountain Park `Rocks`: Automating rental management business operations in Canada

Mountain Park Real Estate is a property management company, which takes pride in ensuring industry leading returns for property owners while ensuring property seekers find the best possible listing within their budget.

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Vivarra: Revolutionalizing patient experience using Augmented Reality Technology

Vivarra Dental is a mobile App which is revolutionizing the patient experience using Augmented Reality. Vivarra Dental is built for kids who wait for a dentists’ appointments in dental clinics. The goal of building this product is to make kids’ waiting time less stressful by engaging kids in entertaining and educational content.

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Helpsters (clean service website): Using technology to scale high quality cleaning services across UAE

Helpsters is a home services provider which facilitates services like cleaning, ironing etc. Helpsters.ae is a consumer facing product enabling customers to order services at the convenience of their home.

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Lima Hub: Digitizing business operations of SMEs with a mobile based POS

Lima Hub is a mobile based POS system for SMEs. It helps organize one's products & categories for quick access at the finger tip to make quick and easy sales.One can bill the customers and collect cash all through the mobile phone.

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Ostays: Leveraging technology to automate rental management business operations in shared accommodation space

Ostays is the first hotel chain in the shared accommodation space to be focused on technology to automate rental management business operations.

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GoodsKart: A fleet aggregator Startup to decrease wait time and Automate fleet selection procedures

GoodsKart is an attempt to bring together best transport service providers, as well as global logistics services – on one platform – in order to offer customers a complete transportation solution for shifting home and personal goods or supplies for a commercial purpose.

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Citimagic: How Sugoi Labs worked as an Extended Technology Team for a Home Services Marketplace

Citimagic is a local home services app based marketplace which facilitates services like plumbing, carpentry, painting, etc. Citimagic.com and its associated apps are consumers facing products enabling customers to order services at the convenience of their home.

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Regain Memory: An extensive research work in Neuroscience crafted into a personalised Brain Training Application

Regain Memory is a physician-assisted cognitive therapy program. It has been systematically researched and scientifically proven as an effective memory training system for patients with short-term memory loss due to mild to moderate dementia, CVA and Traumatic Brain Injury.

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5 factors to consider for deciding to build native mobile app or cross platform mobile app

When you are building your mobile app, choosing between native app vs a cross-platform app is a very important decision to make. For those who have not encountered these terms before, cross-platform mobile app refers to the mobile apps that can be built once and can be used on multiple mobile platforms while for a native mobile app,

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Mobile app or website: What are your customers looking for first?

Most of the first-time founders have this dilemma whether to build a mobile App or website for their business? Ideally, you should be building both mobile Apps and website for your business.

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Have a product idea? Should you start with an MVP or launch a fully-featured product? Find your answer!

The biggest dilemma to-be start-uppers have after they have zeroed on the idea they are going to work on is how to build the product, what features should the product have oncea it is launched in market.

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TaaS: How to Merge the Best of In-house and Outsourcing Features? Here’s a Ground-breaking Option!

When you have an idea which you want to build into a product, historically, you had only two options, hiring an in-house team or getting it done through an agency. Both of these have their own pros and cons. But, as an entrepreneur, you would want to get best of both worlds.

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